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Beyoncé and Blue Ivy both carried this affordable Aupen bag

What do Beyoncé and Taylor Swift have in common, you ask? Well, besides simply being two of the most influential artists of our time And Since they both have recently released chart-topping albums that have risen to the top of the charts, they also share an affinity for ultra-chic handbags. Specifically, Beyoncé and T. Swift have been spotted wears It-girl brand AUPEN while on date nights with their partners Jay-Z and Travis Kelce. And let me just say… It’s not hard to see why the two A-listers are rooting for them AUPEN bag. After all, it’s having a big moment in Hollywood and did we mention it’s also surprisingly affordable?

AUPEN target

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AUPEN target

Credit: AUPEN

Following up on her recent one Western style fits, Beyoncé shared an Instagram reel full of photos from her latest outing featuring her song “Bodyguard.” (It’s like she knew we’ve all been listening to this song on repeat.) Her outfit vibes for tonight? Cowboy with a light edge. The Grammy winner wore a black cowboy hat with an ever-appropriate theme and paired it with a Prada shirt with white collar and black floral embroidery, a black leather trench coat and a pair of black leather lace-up shorts from Fleur du Mal. One thing about Beyoncé is that she will never miss the opportunity to accessorize. (I mean, did you see those $36 statement earrings she wore the other day?) With this outfit, her little black geometric AUPEN Target shoulder bag steals the show.

In addition to black sunglasses, a Prada bolo tie and black boots, Beyoncé has a knack for elevating a neutral outfit into something even more fun. And she knows it! In one photo, she posed with her AUPEN bag proudly displayed in front of her, making a heart sign with her hands. She is the moment, always! Honestly, we can’t believe this bag is as affordable at $180 and looks as luxurious as it does.

What’s even funnier is that this exact bag was spotted on Beyoncé’s daughter Blue Ivy a few months ago during the Renaissance documentary premiere in London. We choose to believe that Blue let her mom borrow her bag for the night, or that Beyoncé loved her daughter’s style so much that she decided to have twins. Either way, we’re obsessed and AUPEN has officially gotten the Carter family’s stamp of approval.

Portrait photo of Daisy Maldonado

Daisy Maldonado is an associate shopping editor at Cosmopolitan and enjoys writing about fashion trends, must-have beauty products and digital culture. When she’s not writing, you can almost certainly find her shopping (she knows her credit card numbers by heart) or obsessing over celebrity news. Although she has built up an extensive closet over the years, her favorite item is a Harry Styles Love On Tour hoodie that she bought at his concert in Manchester. Daisy’s work has appeared on Refinery29, The Daily Beast, E! News, Allure and more. Keep up with all her chaotic travels, life in New York and fashionable moments on her Instagram.