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Market for sustainable labels: riding the wave of environmental growth and consumer demand | FMI

Market for sustainable labels
Market for sustainable labels

The global sustainable labels market is positioned for substantial expansion, expected to reach $15.6 billion by 2022. With a strong compound annual growth rate (CAGR) of 5.7% between 2022 and 2032, this upward trajectory is expected to continue continue, with an ultimate target of $27.2 billion by 2032.

The need for packaged food, growing environmental concerns and improvements in printing technology are some of the key drivers behind the growth of the global sustainable labels market.

Furthermore, sustainability has emerged as a key element influencing customers’ purchasing decisions, which is expected to support overall sales of sustainable labels. Important companies are also starting to emerge in the sector; by 2021, the top 5 suppliers are expected to have a significant market share of between 15% and 20%.

The key factor supporting this increase is the global increase in demand for eco-friendly packaging options and sustainable labeling techniques, which is accompanied by increasing environmental concerns. Consumers belonging to Generation Z and Millennials today use their purchasing power to support companies that uphold moral standards, especially environmental sustainability.

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Key trends

Labels serve as essential communicators, communicating credentials, usage instructions, warnings and more to consumers. Escalating environmental awareness is driving the market towards sustainable labels, given their integral role in packaging across industries. Label longevity has become a critical concern for manufacturers and consumers alike, highlighting the need for sustainable alternatives.

From large-scale industries to small businesses, labels find universal application in everyday products. Nevertheless, in response to growing environmental concerns, sustainable labels are quickly replacing traditional labels, in line with the growing emphasis on environmentally friendly practices.

Top of shape

Key points from the sustainable label market

-Based on material type, the paper segment is estimated to be responsible for a market value of $9.2 billion by 2022.

-On an end-use basis, the food and beverage segment is expected to grow 1.6 times during the forecast period.

With the rapid growth of the foodservice industry, the demand for sustainable packaging in South Asia is expected to grow at a healthy pace until 2032.

-North America is likely to hold a substantial share of the global sustainable labels market by the end of the forecast period.

-The sustainable label market in India will grow steadily over the next decade.

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Drivers:

  1. Environmental problems: Growing awareness of environmental issues and the need to reduce carbon footprints have led to increased demand for sustainable labeling options. Companies are adopting eco-friendly labels to demonstrate their commitment to environmental responsibility.
  2. Government Regulations: Strict environmental regulations and labeling requirements in many regions mandate the use of sustainable labeling materials. Compliance with these regulations is a strong driver for the adoption of sustainable labels.
  3. Consumer preferences: Modern consumers are more environmentally conscious and prefer products with sustainable labels. Brands that use sustainable labels often gain a competitive advantage and appeal to environmentally conscious consumers.
  4. Brand image: Adopting sustainable labeling practices improves a brand’s image and reputation. Companies that demonstrate sustainability in their packaging and labeling are often viewed more favorably by consumers.
  5. Circular economy initiatives: The shift to circular economy practices, such as recycling and responsible packaging, has increased the demand for sustainable labels that align with these principles.

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Main players in the market

  • HERMA GmbH
  • CCL label
  • Avery Products Pty Ltd.
  • THE Label Makers LIMITED
  • Berkshire Labels
  • Crown Labels Mfg. Co Ltd
  • Weber packaging solutions.
  • JK labels
  • Signal Labels Ltd
  • VR labels and stickers
  • Elevate Packaging, Inc.
  • Innovia Films Inc.
  • Checkpoint Systems, Inc.
  • Impression label
  • WEAVABLE
  • Paramount Labels

Sustainable labels market by category

By material type:

Per label type:

  • Pressure Sensitive Labels (PSL)
  • Reduce labels
  • Stretchable labels
  • Wet glue labels
  • Others (in-mold, pre-gummed, etc.)

By printing technology:

  • Flexography
  • Digital
  • Engraving
  • Screen
  • Offset

By end use:

  • Food and drink
  • Pharmaceutical products
  • Cosmetics and personal care
  • Home care
  • Clothing and clothing
  • Chemicals
  • Cars
  • Others consumer goods

Per region:

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Middle East and Africa
  • Oceania

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About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR Certified, Stevie Award Recipient and Member of the Greater New York Chamber of Commerce) provides deep insights into the driving factors driving demand in the market. FMI is the leading global provider of market information, advisory services, consultancy and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial and Chemical markets. With a vast team of more than 5,000 analysts worldwide, FMI offers global, regional and local expertise on diverse domains and industry trends in more than 110 countries.

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