Microplastics and PFAS chemicals threaten tap water safety worldwide, warns water innovator Bluewater

Swedish water purification and beverage innovator Bluewater marks Earth Day 2024 with a message warning that the health of the planet and all who live on it face an existential threat from the plastic tsunami now sweeping across oceans, rivers, lakes, forests , fields and areas are raging. to put away.

“According to the United Nations, no space or living being anywhere on the planet is spared from the micro and nanoplastic particles that follow in the wake of the 600 billion plastic bottles produced every year – and the toxic chemicals like PFAS that are found in them and in our tap water,” says Swedish environmental entrepreneur Bengt Rittri, founder and CEO of Bluewater. Rittri said new data has also shown that plastic water bottles made from recycled plastic may be contaminated by toxic PFAS chemicals, potentially leaching into both the drinks and the external environment.

“The lack of research on the extent of PFAS-related health risks is deeply troubling given the growing evidence linking forever chemicals to cancer and other diseases, such as lowered immunity, declining sperm counts and congenital disabilities,” Rittri said. He added that “with microplastic particles – and the chemicals within them – now ubiquitous in human blood, heart tissue, the liver, kidneys and brains of mice, and placentas, the potential impacts on human health are simply terrifying.”

PFAS compounds such as PFOS and PFOA, part of the Per- and poly-fluoroalkyl family of substances, are now found around the world, in soil and surface water, due to their use in products ranging from food packaging to clothing, cosmetics and fire. -fighting foam.

PFAS chemicals are also found in drinking water from taps worldwide.

In the US, the Environmental Protection Agency has released data showing that 70 million Americans have drinking water that has tested positive for toxic chemicals. At the same time, studies by Bluewater in Sweden and the United Kingdom have revealed worryingly high levels of PFAS in tap water in their capitals Stockholm and London.

“It is now clear that we are in a plastic versus planet scenario, so I urge world governments to work together to urgently reduce all plastic production and phase out single-use plastic bottles,” Mr Rittri said.

Stockholm-based Bluewater was founded in 2013 by Mr Rittri. By putting sustainability at the heart of the company’s business mission, Rittri has ensured that Bluewater remains focused on innovating state-of-the-art water purification technology that removes up to 99.97 percent of all known water contaminants such as PFAS, lead and microplastics. as well as launching beverage dispensing and sustainable bottle solutions that end the need for single-use plastic bottles at home, work and play.

The newest addition to the Bluewater product portfolio is the Bluewater Kitchen Station 1™, which removes up to 99.97 percent of toxic chemicals and other contaminants. Designed to address consumer concerns about tap water quality, the compact Bluewater Kitchen Station purifies drinking water while adding a unique blend of liquid minerals harvested from ancient northern Swedish mountains for better health.

“At Bluewater we strongly believe in the art of the possible. That’s why we invest in clean technology and approaches that deliver great-tasting water from taps everywhere that people can trust and leave a planet for future generations to enjoy. and continue to thrive,” said Mr Rittri.

Media Contact: David Noble, Bluewater Chief Communications and PR Officer, at [email protected] or +44 7785 302694.

About Bluewater Group: Founded in 2013 in Stockholm, Sweden, Bluewater is set on becoming the world’s most planet-friendly water purification and beverage company by innovating and commercializing disruptive hydration solutions for home, work and the spare time. Bluewater Group’s products are available worldwide for consumers, hotel and catering companies, event and location organizations, educational institutions and for public services. Read more about our purpose-driven mission on our website.