Ready for adventure with a CAGR of 7.6% in 2030 – Market Research Blog

The global camping and caravanning market is experiencing a boom in popularity, with an expected increase in popularity CAGR of 7.6% in the coming decade. This translates into a huge opportunity for industry decision makers to capitalize on this growing trend. Let’s explore the key drivers:

The adventure awaits: RV camping and backpacking are leading the way, fueled by the increasing desire for outdoor recreational activities. Invest in products and experiences that tap into this adventurous spirit.

Global reach: While Europe currently dominates the market, East and South Asia are emerging powerhouses. Develop regional strategies to meet the specific needs and preferences of these fast-growing markets.

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Infrastructure advantage: Improve your offering by working with campsites to improve facilities and infrastructure. This creates a more engaging and convenient experience for your target audience.

Domestic delicacies: Rising disposable incomes are driving a shift towards staycations and domestic travel. Develop caravan solutions that are perfect for local outings and respond to this trend.

Caravan tourism: the freedom factor: The flexibility and freedom that caravanning offers fuels its popularity. Design caravans suitable for adventure tourism, allowing travelers to explore remote locations with ease.

Tackling housing shortages: In developing regions, the lack of good accommodation is a major barrier to adventure tourism. By offering comfortable and convenient caravan solutions, you can tap into this untapped market potential.

Post-pandemic growth: While the COVID-19 pandemic caused temporary disruptions, pent-up demand for travel points to a strong recovery. Be prepared to meet this rising demand with innovative caravan solutions.

The takeaway: The camping and caravan market is a goldmine waiting to be discovered. By focusing on adventure, regionalization, infrastructure partnerships, domestic travel and caravan tourism, industry leaders can position themselves at the forefront of this exciting growth trajectory.

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Staying connected on social media while camping remains a priority for millennials. The availability of Wi-Fi and improved mobile phone services at campsites is increasing the active participation of millennials in camping parks and is expected to boost the camping and caravanning market in the near future. Furthermore, the fast-paced advertising and technological landscape has become an essential part of the camping and caravanning industry as tourists look for the best travel experience in a shorter duration. Another factor driving the global camping and caravanning market over the forecast period.

Some of the main players active in the camping and caravan market

• ACCOR SA
• International Palamos
• Radisson Hotel Group
• Haven Leisure Limited
• Hilton Worldwide Holdings Inc.
• TENRR
• HIPkamp
• Vacansoliel
• Select camp
• ACSI Holding BV

Several prominent market players are exploring new campsites as more and more people show interest in adventure camping and glamping. In addition, companies are also significantly improving their digital presence to meet customer expectations and introducing new customer loyalty programs by providing personalized experiences and reserving exclusive offers for members.

• In January 2020, Hilton Worldwide Holdings Inc. a new lifestyle hotel brand ‘Tempo’, to serve the growing segment of modern achievers. This new hotel chain, with wellness and sustainability at its core, will offer a unique experience to younger and environmentally friendly travelers. This expansion is expected to help the company expand its product portfolio and market footprint globally.
• In 2020, ACSI Holding BV introduced new ACSI guides and apps for campers who like to visit campsites with their own camper. This allows travelers to camp out of season at bargain prices at more than 3,600 campsites in Europe. Extensive information is also provided about 8,000 ACSI-inspected campsites.

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Camping and Caravan Market Taxonomy:

The global camping and caravan market has been segmented in detail to cover every aspect of the market and present complete market information to the readers.

Destination type

• State or National Park campgrounds
• Private campsites
• Public or private property, other than a campground
• Backcountry, national forest or wilderness areas
• Parking lots
• Others

Type of camper

• Car camping
• RV camping
• Backpacking
• All

Consumer orientation

Age

• 6-12 years
• 13-17 years
• 18-24 years
• 25-44 years
• 45+ years

Region

• North America
• Latin America
• Europe
• South Asia
• East Asia
• Oceania
• Middle East and Africa

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Future Market Insights, Inc. (ESOMAR Certified, Stevie Award Recipient and Member of the Greater New York Chamber of Commerce) provides deep insights into the driving factors driving demand in the market. FMI is the leading global provider of market information, advisory services, consultancy and events for the Packaging, Food and Beverage, Consumer, Technology, Healthcare, Industrial and Chemical markets. With a vast team of more than 400 analysts worldwide, FMI offers global, regional and local expertise on diverse domains and industry trends in more than 110 countries.

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